Today I couldn’t be more excited to be introducing the latest collection from one of my absolute favourite bridal designers Claire Pettibone (you will find all of her past collections of recent years right here) in this dreamy editorial photographed by Kelle Sauer.

Captured in a palette of muted colors, and of course “timeless” black & white images, this shoot has an enduring elegance and brims with olde world romance – just like the dresses showcased within it. The hair and makeup, so flawlessly done by Page Beauty, was inspired by classical, fine art portraits, with a contemporary effortless twist.

But before we swoon over every stunning design, a few words from the lovely lady herself…. “What is timeless in this culture of NOW and NEXT?! This is something I actually spend a lot of time thinking about as I design a collection. Although I love trends and find inspiration in both the past and my current surroundings, when I create a bridal gown, I do think about the long term.

One day my bride will look back at these photos, and maybe even down the line her children or grandchildren will too…what will they think? Was it trendy? Was it too much or not enough? Most importantly, does it capture the essence of this woman…who she was at that sweet time in life when love between two people was just beginning. My ultimate goal is to create wedding dresses that truly portray each bride and give her a beauty that endures the test of time. This season, I put my spin on the classic strapless gown, and here is a sneak peek at some of the dresses we’ll be showing during April Bridal Market.

Aren’t they beautiful?? You can see more incredible designs by Claire over on her website www.clairepettibone.com – and find out where you might be able to try one on here. 

To stay up to date with all the latest Claire Pettibone news, be sure to follow the lovely lady on Facebook, Twitter, Instagram and Tumblr. And if you would like a little reminder of past Claire Pettibone collections, you can do so here: Into the Sunset, The Gilded Age, Gothic Angel, Decoupage, Still Life and Beau Monde. 

Oh and be sure to check back here tomorrow to see her collaboration with another of my favourites, Bella Belle Shoes – I can not imagine a more perfect partnership!

Amy
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